Streamer Revenue Calculator

Written byOleh Soloninupdated 10 September 2026

Tier one subscriptions

Tier two subscriptions

Tier three subscriptions

Streamer share of a sub, %

Bits a month

Streaming hours a month

Average viewers

Revenue per thousand ad impressions

Result

Total a month$572.93
From subscriptions$336.94
From bits$200.00
From advertising$36.00
Subscriptions before the platform cut$673.87
A year$6,875.22

Three income streams, three different sums

Works out monthly earnings from subscriptions, bits and advertising at a given audience and platform split.

The three sources work completely differently. Subscriptions are split with the platform — usually in half, with a better share for large channels. Bits arrive almost whole: one bit is one cent. Advertising is counted per thousand impressions and swings with audience and season.

The breakdown usually surprises people. On a mid-sized channel subscriptions supply more than half the income and advertising much less — which is exactly why streamers keep mentioning subs rather than ads.

What this calculator shows

Total monthly income split across the three sources
Subscription revenue before the platform takes its share
The annual figure if the numbers hold

What to keep in mind

Subscription prices are the standard 4.99, 9.99 and 24.99 per tier. Regional pricing is lower and pulls the total down.
The result is before tax and before any payout fees.

FAQs

How much does the platform take from a subscription?

Half as standard. Large channels negotiate better terms, up to seventy percent, but that bar is rarely reached.

What is a bit worth to the streamer?

One cent. The viewer pays more — the platform earns the difference when selling bits.

Subscriptions or advertising?

Subscriptions, for the overwhelming majority of channels. Advertising only competes once the audience runs into the thousands.

Are donations included?

No — they go through third-party services and do not touch the platform. Add them to the result separately.

Worked example

A mid-sized channel

Input: 100 tier-one subs, 20,000 bits, 80 hours at 150 average viewers

Output: About 573 a month, 337 of it from subscriptions

Note: Advertising contributes 36 here — under a seventh. At typical rates it only becomes significant on audiences of several thousand.

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Result

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